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The Shift in Focus

Shifting focus from data to business. To maximize impact, the data offices or data teams must shift from a purely data-centric approach to one that is deeply integrated with business objectives. The core principle of this transformation is simple: data is only as valuable as the business outcomes it drives. 

Strategic Alignment Over Enforcement

Rather than enforcing data initiatives, data teams should maneuver strategically, aligning their efforts with business priorities to ensure the proper “docking” of valuable insights. This shift requires a fundamental change in how data teams position themselves.

Becoming Lighthouses for the Business

Data teams, instead of operating as external advisors to business, can become “lighthouses” to the business — helping business teams navigate toward meaningful objectives by building the right data models & solutions that drive tangible success. This transition means that data leaders need to think like business leaders—developing a deep understanding of the industry’s dynamics and contributing strategically beyond technical expertise.

Operational Readiness is Key

Business needs to be operationally ready (resources, process changes) as well to utilize the insights that are given; otherwise, adoption may not be that great. Business leaders must be prepared when the data initiative outcome requires readiness on their end.

Building the Right Team

To support this evolution, organizations must prioritize a strong people strategy for their data teams. Success lies in bringing together the right talent and fostering a culture that bridges data with business intelligence. Recruiting individuals who are business-savvy thinkers, with the ability to align modeling to strategy, will provide far greater value than technical specialists working in isolation. 

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